9 Marketing Trends to Watch Out for in 2024
Posted on: November 22, 2023
The world of digital marketing is constantly evolving, and as a result, 2024 promises to be no different from its predecessor, 2023. In the changing landscape of digital marketing, staying ahead of the curve isn’t just an option; it’s a necessity. As we embark on this journey through the marketing trends that will define 2024, […]
Preventing Content Marketing Burnout
Posted on: September 13, 2023
Content marketing is a must, but it can be exhausting to constantly produce high-quality content. If you want to sustain your success, you have to take preventative measures to prevent burnout. At Oracle Tree, we like to think of ourselves as content marketing experts. We have a few tips to help you avoid burnout. Plan […]
Repurposing Content – The Why and How
Posted on: August 30, 2023
Creating content is an essential aspect of ensuring you solidify your online presence and attract and keep your audience. However, making fresh and unique material can be time and energy-consuming. According to a March 2021 report by Visual Objects, 11% of small business owners view creating content for social media as one of their biggest […]
Short-Tail vs. Long-Tail Keywords
Posted on: July 19, 2023
Small businesses dominate the Australian economy, with around 99.8% of all Australian businesses deemed to be small or medium enterprises. However, only a minority of small businesses achieve success. One of the things you can do to improve your chances is to advertise your products and services to reach a wider customer reach. The keywords […]
Turning Negative Reviews into Positive Opportunities
Posted on: June 14, 2023
When your business receives a negative review, it can be off-putting, and you may be tempted to react in anger or despair. After all, those reviews can have a tangible impact on the success of your business – especially if they’re visible on sites like Facebook or Google Reviews. But that’s why you should take […]